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Exhibitor

In Sho-Soft, Exhibitors are individual companies, organizations, or people who showcase their products, services, or offerings at an event hosted at a venue. Exhibitors are typically associated with trade shows, expos, and fairs, where multiple participants set up booths or displays.

Key Characteristics of Exhibitors

  • Participants at Events - Exhibitors take part in an event organized by a venue or producer.

  • Showcase or Sell - They may demonstrate, promote, or sell their products and services.

  • Assigned Spaces - Exhibitors are often assigned a booth, table, or section of a venue space.

  • Managed by Organizer - The event organizer (venue or producer) manages exhibitor details, including contracts, billing, and placement.

Example

At the Aurora Gala & Expo at Woodsbury Center, Aurora Event Group invites 20 exhibitors. Each exhibitor has their own booth in Hall A to showcase products to attendees.

Tip: In Sho-Soft, when setting up an event, you can select Yes or No for Exhibitors. Choose Yes if the event includes multiple participants displaying or selling their work, and No if it’s a single-organization event (like a wedding or private gala).

Next Steps

Venues:

Specify whether your event has exhibitors when creating an event 

Add the exhibition option to an event at any time

Assign a booth to an exhibitor for a specific event

Producers:

Specify whether your event has exhibitors when creating or editing an event 

Add the exhibition option to an event at any time

Assign a booth to an exhibitor for a specific event